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PostPosted: Thu Dec 30, 2010 1:56 pm 
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http://www.nytimes.com/2010/12/04/techn ... 2&src=tptw

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Ariel Dunitz-Johnson, a 30-year-old illustrator in San Francisco, bought a point-and-shoot camera in May. But in July, she bought a smartphone, with a camera built in.
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Doug Mills/The New York Times

As President Obama greeted people at a campaign rally in Philadelphia, some in the Temple University crowd used their cellphones to snap his picture.
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Mark Romanek

Soon, whenever she wanted to take a picture, she found herself reaching for the smartphone, a Droid Incredible. She barely uses her point-and-shoot, a Panasonic DMC-LX3.

“It’s much easier to share those pictures with my friends,” she explained, through social networks or e-mail. “With my point-and-shoot, I have to plug it into my computer and upload the photos. It’s just a few more steps than I want to take.”

The point-and-shoot camera, which has been a part of American households since 1900, when George Eastman introduced the Kodak Brownie, is endangered. Like other single-use devices — the answering machine, the desktop calculator, the Rolodex — it is being shoved aside by a multipurpose device: the smartphone and its camera, which takes better snapshots with each new model.

Cameras, mostly point-and-shoots, are still found in 82 percent of American households, according to the Consumer Electronics Association. But for many consumers, the point-and-shoot they have now may be the last they ever own as they favor the camera in their smartphone. It’s close at hand whenever a photo opportunity arises, and can be used to instantly e-mail and share pictures. And it has an expanding menu of photo apps, well beyond the landscape and panoramic settings on a point-and-shoot, that can be used to easily manipulate the images.

Point-and-shoots do have certain advantages over smartphone cameras, including features like image stabilization and larger lenses and sensors. That does not matter to consumers like Emily Peterson, a 28-year-old graphic designer who lives in Brooklyn and who bought an iPhone 4 in July. “One day I just thought, ‘Wow, I never have my camera with me, when I used to carry it around all the time,’ ” she said. “It’s just one less thing for me to remember, one less thing to carry.”

Geoffe Haney, a 44-year-old collections manager at a museum in Bay City, Mich., who also owns an iPhone 4, said the device was “my camera first, my phone second.” He added, “I have 40 photo apps on my iPhone — it’s like having 40 different cameras with you all the time.”

The sales figures tell the story. While smartphone sales in the United States continue to skyrocket, unit sales of point-and-shoot cameras fell nearly 16 percent from 2008, according to the market research firm NPD Group. That corresponds to a decline of 24 percent in dollars, to $1.9 billion, from $2.4 billion.

Even when the recession eased over the last year, sales of point-and-shoots fell. At the same time, sales of more powerful cameras like S.L.R.’s, with advanced features like interchangeable lenses and manual settings, have increased, by nearly 29 percent in dollars since 2009, according to NPD.

Analysts say this suggests a split in the market, as casual shooters remain happy with the convenience of their smartphones, and dedicated enthusiasts seek out the more advanced cameras. And they predict that the point-and-shoot market will drop further over all.

“The compact camera market is pretty stagnant,” said Christopher Chute, an analyst at the market researcher IDC. “The ubiquity of a 5- or 10-megapixel camera phone in your pocket is hard to overcome.”

David C. Lee, the senior vice president at Nikon, acknowledged, “The market’s peaked a little.” Still, he said he was not worried. “It’s going to go up and down, but it will stay solid,” he said. Echoing other camera makers, he said the smartphone camera would encourage more picture-taking generally, leading to more demand for traditional cameras.

But the smartphone has proved irresistibly easy to use, especially for people who exchange vast numbers of photos online.

Facebook says that since the site was founded in 2004, its users have uploaded more than 50 billion photos, making that feature one of its most popular. Flickr, the photo-sharing site, says users add more than three million photos to its inventory every day. Yet Flickr’s data shows that the most popular camera among its 55 million users is a smartphone, Apple’s iPhone 3G. Not a single point-and-shoot makes it into its top five. The remaining spots are occupied by S.L.R.’s from Canon and Nikon.

Cameras began showing up in phones almost a decade ago. For much of that time, image quality was akin to grainy shots of U.F.O.’s or Sasquatch. In the last few years, though, more powerful processors and better sensors have improved image quality to levels many consumers find acceptable.

According to a February report from the camera industry group PMA, film cameras were not quite extinct until 2004, when most digital models took pictures with resolutions greater than four megapixels — allowing users to print high-quality images in conventional sizes. The report predicted that camera-phone use would “increase significantly” once those devices achieved a similar resolution.

The iPhone, various Android models and phones on Microsoft’s new Windows Phone 7 operating system have already crossed that threshold.

Even some professionals are advocates of picture-taking with smartphones.

And while dedicated cameras have long had settings and modes to adjust the quality of the picture taken, smartphones have apps like Hipstamatic, Camera Bag and OldCamera that allow users to apply filters — black and white, sepia, vintage — to images, often just by poking a finger.

“The apps make things look so professional,” said Ms. Peterson, the graphic designer. “I just came back from a trip and my pictures of the Golden Gate Bridge look like a postcard. I don’t think my old camera could even have done something like that.”

Glyn Evans, 42, from Yeovil, England, said, “The apps were a turning point for me.” Mr. Evans, who works in information technology and founded the Web site Iphoneography.com, dedicated to photography taken with Apple’s iPhone, added, “I have a camera, but it’s gathering dust.”

Mark Romanek, director of the coming film “Never Let Me Go” and an avid photographer, has also abandoned his point-and-shoot.

His Web site, markromanek.posterous.com, features his photography, all of which was taken with an iPhone and using camera apps like OldCamera. He likes the “lo-fi” quality to the images, but also likes always having his camera at hand.

“When a camera of this type is always in your pocket,” he wrote via e-mail, “every moment seems like a potential photo-op.”


I put this in Hellfire because I am sure people will claim that digital cameras won't be killed by the smart phone. I guess in the short term (three or four years max) digital cameras will still be used by non-professionals, but I can't see them lasting any longer than that. Only an uninformed shopper would buy a standalone digital camera right now if they just plan to put photos up on Facebook.


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PostPosted: Thu Dec 30, 2010 2:15 pm 
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I expect professional grade digital cameras with optical zoom changeable lenses and the like will still be in use by professionals and buffs over the relatively crappy cell cameras.

However the home and normal business user will use his/her phone or something with video like the flip. Though Flip will probably go by the wayside before long too.

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PostPosted: Thu Dec 30, 2010 2:18 pm 
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Flip is going to die because it is too expensive for not having any mobile connectivity.


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PostPosted: Thu Dec 30, 2010 3:18 pm 
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I agree with Rori here. Except for the Flip.

Lisa has a 5MP camera on her phone, and a 10 MP DSLR for a regular camera. She is an amateur photographer. For day to day use she will use her phone. But when she knows she wants good quality pictures, she will always grab the real camera.

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PostPosted: Thu Dec 30, 2010 4:02 pm 
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I think the author is accelerating the matter, but sure.

My point-and-shoot still has an optical zoom, higher resolution (for both stills and video), has a faster and more responsive shutter, and doesn't fight for capacity with my music. It's still got a place in my bag for vacations, at the very least. I expect it'll be at least 2 more cell phones before my smartphone has caught up with my current point-and-shoot.

Rorinthas, those would be "Digital Single Lens Reflex" cameras. Point-and-shoots and DSLRs are different categories, though DSLRs are migrating to have more point-and-shoot-like settings. SLRs aren't going anywhere. Hell, *film* SLRs still have their places.

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PostPosted: Thu Dec 30, 2010 4:05 pm 
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This makes sense. Dedicated, higher end cameras won't go away, but for casual photography, phones are replacing them.

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PostPosted: Thu Dec 30, 2010 4:57 pm 
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Image

I made this image using GIMP (first time ever... that was interesting). Basically this is why most people won't care about having a digital camera when they can take good-enough photos with their phone and share them on the Internet right away. An extra device is more cost and a physical burden.


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PostPosted: Thu Dec 30, 2010 5:01 pm 
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No one will ever put a large enough lens on a phone to make it completely worthwhile. Doesn't matter how many megapixels you have if the lens is the size of a pinhole.


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PostPosted: Thu Dec 30, 2010 5:04 pm 
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I just bought an SLR to replace my old point and shoot. My Droid does the point and shoot stuff, and on the spot video, but the SLR is obviously vastly superior for the important stuff.

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PostPosted: Thu Dec 30, 2010 6:16 pm 
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Talya wrote:
This makes sense. Dedicated, higher end cameras won't go away, but for casual photography, phones are replacing them.

This. Point-and-shoots are for amateurs, and phone cameras are ubiquitous and growing rapidly in quality. They serve that market. DSLRs will remain for professionals.

On a side note, I soooooooo want a Canon 5D Mark II.


Last edited by FarSky on Thu Dec 30, 2010 6:29 pm, edited 1 time in total.

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PostPosted: Thu Dec 30, 2010 6:18 pm 
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Note that DSLRs are also unlikely to completely replace film-SLRs. Digital does not necessarily mean better. There are definite advantages to both formats.

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PostPosted: Thu Dec 30, 2010 6:31 pm 
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Eh, to an extent. Those film advantages are disappearing with incredible speed. I daresay those advantages will be obliterated in, say, five years.

They'll be little more than collectors' items soon. Film movie cameras will be around for a while yet, though.


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PostPosted: Thu Dec 30, 2010 8:34 pm 
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I really don't think they will die any time soon. They would have to improve the phone cameras too much. I have 4 different cameras that I use in addition to my phone and they all blow the phone one away. Yes my phone has an 8 mp but the shutter is soooo slow I almost hate taking pictures with it.

If I really want to do photography I still get out my old Minolta 35mm film camera. Vacations and such my digital cannon is pretty good, I also have a small elf film camera that takes awesome pictures. The phone is for when I have no other alternative with me. I do like the digital on vacations because I take so many pictures, hundreds and hundreds of them, I could not do that with my phone due to the speed of the camera not to mention no zoom.

Yes people take pictures and post them straight to FB and such and maybe they should consider holding off posting right away, since I have seen many pictures where I was wondering if they were drunk when they took them. I take the time to go through my pictures and be selective and post the ones I think are the best ones instead of throwing up blurry crappy pictures.

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PostPosted: Thu Dec 30, 2010 9:20 pm 
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Once you hit a certain point (like now), quality doesn't enter into it for p&s cameras, only convenience. Hence the rise of phone cameras and their ability to share their bounty.


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PostPosted: Thu Dec 30, 2010 9:22 pm 
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FarSky wrote:
Once you hit a certain point (like now), quality doesn't enter into it for p&s cameras, only convenience. Hence the rise of phone cameras and their ability to share their bounty.


This. Also typical point and shoot cameras won't "die" as in no longer exist... there will just be an immense sales drop to the point where pretty much everyone you see is using their mobile device to take photos.


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PostPosted: Thu Dec 30, 2010 11:27 pm 
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So, one wonders why there hasn't been a wi-fi capable point and shoot camera yet. It may be too late, though. Cell phone cameras seem to be ubiquitous nowadays, so P&S cameras have a lot of ground to catch up on.

One of the women I work with is not very techy--she is confused by the iPod she got for Christmas. But she loves whatever cell phone she has, because it has a Kodak branded camera. Then she sees my iPhone4 and drools, but says she thinks it's too complicated for her.

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PostPosted: Fri Dec 31, 2010 1:23 am 
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Digital P&S cameras also aren't breaking at the rate of film cameras, fewer moving parts. Sales will slow down until they make the next OMG this is so wonderful I've got to have it camera.

Either that, or they need to offer wireless capability and other apps on the cameras.

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PostPosted: Fri Dec 31, 2010 1:46 am 
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There've been wifi p&s cameras out for about five years now.

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PostPosted: Fri Dec 31, 2010 2:02 am 
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Hmm, another tech feature flies by unnoticed. Do they come with apps besides related to pictures?

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PostPosted: Fri Dec 31, 2010 2:37 am 
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I know that Sony's got one with a web browser but it's not something I'm really too interested in so I don't know the shiniest offerings.

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PostPosted: Fri Dec 31, 2010 3:18 am 
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Point and shoots and DSLR units are becoming indistinguishable. My friend has a digital single lens SLR camera with a manual aperture and electronically controlled shutter settings that is in the chassis of a typical point and shoot. It takes brilliant photos in all light settings except maybe the most demanding applications like high-zoom high speed targets in low light settings.

These "mini SLR" cameras in the next wave of point and shoots are making a very compelling case for longevity. That size hardware would not fit into any phone architecture. The quality of the low light photos at even high simulated film speeds is outrageous for something that you can slip into your pocket. The menus and software is very navigable and intuitive to where even the most technophobic amateur would probably hold some interest.


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PostPosted: Fri Dec 31, 2010 7:12 am 
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Vindicarre wrote:
There've been wifi p&s cameras out for about five years now.

Well, then I guess the problem is in the fact that most people wouldn't be without their phone, but only a dedicated photographer wouldn't be without a camera...and then there's always a cell phone...

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PostPosted: Fri Dec 31, 2010 2:40 pm 
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Kodachrome go bye bye

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