Attack Watch, new Obama campaign site to ‘fight smears,’ becomes laughing stock of conservatives By Elizabeth Flock
As the 2012 presidential campaign heats up, President Obama’s campaign team has set up a new Web site, AttackWatch.com, to challenge negative statements about the president made by Republican presidential candidates and conservatives.
Obama for America national field director Jeremy Bird told ABC News that the site’s goal is to offer “resources to fight back” against attacks. Mostly, that means fact checking statements from the likes of GOP presidential contenders Mitt Romney and Rick Perry and conservative commentator Glenn Beck and offering evidence to the contrary. The site is designed in bold red and black colors, and uses statements like “support the truth” and “fight the smears.”
The response to the site has been less than stellar.
(Image via Twitter) On Twitter, where the Web site has an account to help Obama supporters submit evidence of “attacks” on the president using the hashtag #attackwatch, nearly every tweet about the site — mostly from conservatives — has ridiculed it.
“There's a new Twitter account making President Obama look like a creepy, authoritarian nutjob,” an Arizonan tweeted. “In less than 24 hours, Attack Watch has become the biggest campaign joke in modern history,” a contributor to conservative blog The Right Sphere wrote. The contributor linked to the following parody commercial for Attack Watch:
Tommy Christopher of Mediaite noted sarcastically of the site, “Great. Sounds like a terrific content-generating resource for right-wing bloggers, too. Everybody wins!”
While the initiative is reminiscent of a similar online effort launched during the 2008 campaign, called Fight the Smears, the intimidating design and language of the new site seems to be what’s causing a bigger ruckus.
Fight the Smears looked and felt far less scary, quoting Obama at the top of its page in a classic hope-change statement: “What you won’t hear from this campaign or this party is the kind of politics that uses religion as a wedge, and patriotism as a bludgeon — that sees our opponents not as competitors to challenge but enemies to demonize.”
Attack Watch, on the other hand, uses the shorter tagline, “Get the Truth. Fight the Smears.”
It’s safe to say that in its 24 hours of existence, Attack Watch has already backfired, becoming a tool for conservatives to use against Obama 2012. A tweet by conservative author Brad Thor summed up the critics’s argument: “Wow, not only are Obama & Co. incredibly thin-skinned, they're paranoid.”
Update, Wednesday, 5:11 p.m.
Obama 2012’s press office just returned an earlier request for comment. According to deputy press secretary Katie Hogan, 100,000 people signed up for the site in the first 24 hours.
“This site is a tool providing our supporters with the facts they need to fight back against lies and distortions about the President’s record,” Hogan said.
Okay, that fake ad was hilarious. "Because he's a giant racist!!!!"
_________________ "Aaaah! Emotions are weird!" - Amdee "... Mirrorshades prevent the forces of normalcy from realizing that one is crazed and possibly dangerous. They are the symbol of the sun-staring visionary, the biker, the rocker, the policeman, and similar outlaws." - Bruce Sterling, preface to Mirrorshades
Attack Watch, website started by President Obama's campaign organization, was intended to be a repository for supporters to report "attacks" on Obama's record and get the facts. But its rollout has been met with scathing mockery by conservatives, who call it a second-rate version of previous Big Brother sites created by Team Obama.
The onslaught of hilarity was fed first by a brutal parody created by an outfit called Misfit Politics. The mock ad repeats the name "Attack Watch" in a voice mimicking the Budweiser "Whassup" ad of Super Bowl yore and then goes on to offer examples of the types of misinformation readers can report.
Conservative critic Mark Steyn, a native of the U.K., then cheered that he was the only foreigner with a designation on AttackWatch.com.
Both were met with comment after comment from readers offering the type of "attacks" they were going to report to the Obama re-election site. The #attackwatch Twitter page was immediately spammed with tweet after tweet heavy on sarcasm regarding the president's stimulus and jobs creation plans.
"hey #AttackWatch I heard the only good 'Cash For Clunkers' did was get all the obama stickers off the roads, thank you," tweeted @speedyjerry.
"Hey #attackwatch, I saw 6 ATM's in an alley, killing a Job. It looked like a hate crime!" wrote @thorninaz.
Obama campaign spokeswoman Katie Hogan told the Washington Post that 100,000 people had signed up for the site in the first 24 hours.
"This site is a tool providing our supporters with the facts they need to fight back against lies and distortions about the president's record," she told the newspaper.
But syndicated columnist Michelle Malkin said this site, the fourth one launched in three years attempting to respond to political attacks, has backfired on the Obama team.
"What this is really about is some sort of campaign against their opponents, and it's not working anymore," she said.
"Back in 2008, the Obama campaign had claimed this mantle as the tech savvy geniuses, and what's happened is that conservatives on Twitter and on YouTube and all the social networks have been able to strike back, and humor is always the best revenge," she said.
In an opinion article published in the International Business Times, Nadine DeNinno argues the site is pointless, saying it is counterproductive and has become a laughingstock.
"The website has become simply an instrument used by opponents to rail the president by conservatives, using it as their personal punching bag," she wrote. "The people who monitor the site will be quite busy, as Attack Watch only warrants more attacking."
She also wondered how many jobs the site created, "or how long it took to conceive, in which case jobs could have been created instead?" She then quoted @BradThor who tweeted, "If only the #Obama administration could create an atmosphere where jobs materialized as quickly as #attackwatch jokes!"
It *is* good to know where I can find government-approved facts nowadays, though.
_________________ "Aaaah! Emotions are weird!" - Amdee "... Mirrorshades prevent the forces of normalcy from realizing that one is crazed and possibly dangerous. They are the symbol of the sun-staring visionary, the biker, the rocker, the policeman, and similar outlaws." - Bruce Sterling, preface to Mirrorshades
_________________ "Dress cops up as soldiers, give them military equipment, train them in military tactics, tell them they’re fighting a ‘war,’ and the consequences are predictable." —Radley Balko
Okay, that fake ad was hilarious. "Because he's a giant racist!!!!"
I work with one of the Misfit Politics guys. I told him that video was waaaaaaay too long for a single-joke bit. They needed to cut it up and deliver segments virally.
Nice touch that they got Dick Cheney to do the voiceover, though.
There was one benefit to doing the long format, though. And that's the escalation of the ludicrousness of the "Attack Watch" readings.
Otherwise, I don't disargree. You could certainly chop that up into 15-20 second segments.
_________________ "Aaaah! Emotions are weird!" - Amdee "... Mirrorshades prevent the forces of normalcy from realizing that one is crazed and possibly dangerous. They are the symbol of the sun-staring visionary, the biker, the rocker, the policeman, and similar outlaws." - Bruce Sterling, preface to Mirrorshades
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