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PostPosted: Mon Nov 21, 2011 12:57 pm 
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http://www.telegraph.co.uk/news/worldne ... ation.html


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EU bans claim that water can prevent dehydration
Brussels bureaucrats were ridiculed yesterday after banning drink manufacturers from claiming that water can prevent dehydration.

EU officials concluded that, following a three-year investigation, there was no evidence to prove the previously undisputed fact.

Producers of bottled water are now forbidden by law from making the claim and will face a two-year jail sentence if they defy the edict, which comes into force in the UK next month.

Last night, critics claimed the EU was at odds with both science and common sense. Conservative MEP Roger Helmer said: “This is stupidity writ large.

“The euro is burning, the EU is falling apart and yet here they are: highly-paid, highly-pensioned officials worrying about the obvious qualities of water and trying to deny us the right to say what is patently true.

“If ever there were an episode which demonstrates the folly of the great European project then this is it.”

NHS health guidelines state clearly that drinking water helps avoid dehydration, and that Britons should drink at least 1.2 litres per day.

The Department for Health disputed the wisdom of the new law. A spokesman said: “Of course water hydrates. While we support the EU in preventing false claims about products, we need to exercise common sense as far as possible."

German professors Dr Andreas Hahn and Dr Moritz Hagenmeyer, who advise food manufacturers on how to advertise their products, asked the European Commission if the claim could be made on labels.

They compiled what they assumed was an uncontroversial statement in order to test new laws which allow products to claim they can reduce the risk of disease, subject to EU approval.

They applied for the right to state that “regular consumption of significant amounts of water can reduce the risk of development of dehydration” as well as preventing a decrease in performance.

However, last February, the European Food Standards Authority (EFSA) refused to approve the statement.

A meeting of 21 scientists in Parma, Italy, concluded that reduced water content in the body was a symptom of dehydration and not something that drinking water could subsequently control.

Now the EFSA verdict has been turned into an EU directive which was issued on Wednesday.


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PostPosted: Mon Nov 21, 2011 12:59 pm 
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I think there is a lot of miscommunication here, and people are blowing it out of proportion.


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PostPosted: Mon Nov 21, 2011 1:02 pm 
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I agree. I think people are splitting hairs --My read is that they're trying to say that having lots of water in your body doesn't prevent you from losing it. (something analogous to saying having a full tank of gas doesn't prevent you from leaking gas--its just longer before you feel the effects)

I suspect they've got two different definitions of 'dehydration' going-- the first being the process (which water does not prevent), the second being the condition (being defined as a lack or shortage of water)


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PostPosted: Mon Nov 21, 2011 6:50 pm 
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Their claim actually plays on the fear of the uneducated and thus inappropriate on a food label. Most countries with regulated food or drugs have similar rules, it’s not a biggie.

They could easily get away with what they want to portray by saying something along the lines of, “Water aids in the process of re-hydration.”

By claiming against dehydration (a condition); they essentially pushed the product into a drug category, instead of food.

:popcorn:


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PostPosted: Mon Nov 21, 2011 7:51 pm 
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PostPosted: Mon Nov 21, 2011 7:56 pm 
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just go with Beer, it's mostly water anyways.
I've got kilt lifter and Ranger IPA waiting for me...

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Last edited by Leshani on Mon Nov 21, 2011 7:58 pm, edited 1 time in total.

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PostPosted: Mon Nov 21, 2011 7:58 pm 
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Leshani wrote:
just go with Beer, it's mostly water anyways.

:drool: :thumbs:

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PostPosted: Mon Nov 21, 2011 7:58 pm 
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Lydiaa wrote:
Their claim actually plays on the fear of the uneducated and thus inappropriate on a food label. Most countries with regulated food or drugs have similar rules, it’s not a biggie.

They could easily get away with what they want to portray by saying something along the lines of, “Water aids in the process of re-hydration.”

By claiming against dehydration (a condition); they essentially pushed the product into a drug category, instead of food.

:popcorn:


Exactly what kind of person is uneducated to the point that they would think that water "prevents dehydration" by stopping you from becoming dehydrated in the future? Even the most uneducated, primitive people on earth understand that you have to keep on drinking water to stay hydrated and... not die of thirst.

This is semantic nitpicking combined with bueraucratic idiocy. It serves no purpose other than to create a hilarious news story.

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PostPosted: Mon Nov 21, 2011 8:00 pm 
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Taskiss wrote:
Leshani wrote:
just go with Beer, it's mostly water anyways.

:drool: :thumbs:


Now if those humps held beer you might be a hunted species

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History of the Condom
In 1272, the Muslim Arabs invented the condom, using a goat's lower intestine.
In 1873, the British somewhat refined the idea, by taking the intestine out of the goat first.


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PostPosted: Mon Nov 21, 2011 8:07 pm 
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Sadly, DE, every time I believe we have reached the epitome of stupidity, god creates a bigger one just to surprise me.

While this may be sematic nitpicking, it comes from a history of people, striving to join the Darwin awards, which fail and then sue. Remember my story about a woman trying to swallow a pessary?

Add onto that a woman who tried to complain and sue a company because she left the cap off a child resistant bottle of medicine, and claim the child resistance was not sufficient.

Every time my company wants to come up with a new product/campaign/label, the first question we ask ourselves is “Whats the worst thing a person could use this for”. Sadly, the majority of the time, we come up short of reality.


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PostPosted: Mon Nov 21, 2011 8:24 pm 
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Let...nay, encourage the stupid to die.

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PostPosted: Mon Nov 21, 2011 8:29 pm 
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Elmarnieh wrote:
Let...nay, encourage the stupid to die.


It's fun to say that but realistically I prefer railings near cliffs, warnings on bottles with toxic fluids or pills, the rumble strips on the highway, and so on. And false advertising is bad.


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PostPosted: Mon Nov 21, 2011 10:14 pm 
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Lydiaa wrote:
Sadly, DE, every time I believe we have reached the epitome of stupidity, god creates a bigger one just to surprise me.

While this may be sematic nitpicking, it comes from a history of people, striving to join the Darwin awards, which fail and then sue. Remember my story about a woman trying to swallow a pessary?

Add onto that a woman who tried to complain and sue a company because she left the cap off a child resistant bottle of medicine, and claim the child resistance was not sufficient.

Every time my company wants to come up with a new product/campaign/label, the first question we ask ourselves is “Whats the worst thing a person could use this for”. Sadly, the majority of the time, we come up short of reality.


The solution to this, however, is not to encourage it by tolerating it.

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PostPosted: Mon Nov 21, 2011 10:40 pm 
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Talya wrote:
http://www.dhmo.org/

Sadly this was also the first thing that crossed my mind on this thread title.

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